From the did the word really need this category?
Hasbro is getting into the theme park business with plans for a Hasbro-themed indoor water park and family resort to be built under a licensing agreement with Imagine Resorts and Hotels, the companies announced. Imagine will co-conceptualize, create, build, and operate the resort, which will include themed hotel rooms, an indoor water park, themed entertainment and food and beverage offerings, all tied to Hasbro brands.
The Hasbro brands involved include game brands Magic: The Gathering, Monopoly, and Candy Land; and toy brands My Little Pony, Nerf, Mr. Potato Head, Hungry Hungry Hippos, and others.
Bruce Neviaser, co-founder and chairman Of Imagine Resorts And Hotels
“Hasbro is the ideal partner for our new endeavor, Its family-friendly, globally-relevant brands provide us with an amazing palette to work with as we create the ultimate vacation resort for families and fans.”
Hasbro SVP Consumer Products Casey Collins
“We are thrilled to work with Imagine’s deeply experienced leadership to bring Hasbro brands to life in exciting new ways, Our goal is to bring engaging brand experiences to audiences everywhere and we are confident that Imagine’s new resort and water park will provide families with a memorable, one of a kind experience.”
Why would that NOT include D&D in this? It seems like a no brainier!
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