Hasbro released their earnings during a call to investors and its good news all around for the company and the brands and games we, and readers of this site love.
The TLDR Bullet point version for you
- D&D grew again for the sixth year in a row.
- Streaming D&D content was up nearly 50% on last year.
- Substantial new (digital) gaming plans for D&D will be revealed on February 21st at Hasbro’s Analyst Day
- Total game’s category grew by 6%, as D&D, MtG, and Monopoly bolstered declines elsewhere.
- Profit declined due to digital D&D and M:tG digital games investment.
“Magic: The Gathering revenues increased more than 30% in the year, behind double-digit growth in tabletop play and a strong first year for Magic: The Gathering Arena. Dungeons & Dragons revenues grew for the sixth straight year, and we are meaningfully investing in both brands to drive engaging storytelling, while developing new digital games with high margin profitable growth longer term. We look forward to sharing our 2020 new gaming plans for Magic and D&D on February 21. MONOPOLY had double-digit revenue growth and grew in each region with new themes and relevant entertainment tie-ins. We advanced our consumer products licensing business growing revenues double digits and expanding operating profit margin. We’ve broadened our licensed brand portfolio and expanded our reach with original live events that drive consumer engagement.”
“In addition, for D&D, we did see our sixth straight year of growth. We are seeing about 150 million hours of content viewed on Twitch and YouTube, which is up nearly 50% year-on-year. In the first half of 2020, we are seeing a lot of new initiatives coming for the brand, but again I’m going to let Chris walk us through at at our Analyst Day, our plans for digital gaming, which are again substantial for D&D that begins in 2020.”
“You’ll also see great digital game development for D&D. And we will see you on February 21 to outline that.”
“Our total games category grew 6% for the year, fueled by growth in Magic: The Gathering and MONOPOLY. Higher revenues from Dungeons & Dragons and several classic games titles did not offset declines in our Hasbro Gaming portfolio”
“Adjusted operating profit and profit margin declined as we invest in digital gaming initiatives including Magic: The Gathering Arena and future Magic and Dungeons & Dragons digital games.”
“We delivered compelling gaming experiences, led by the work of our teams at Wizards of the Coast. Our positive results to date have us on plan to double Wizards of the Coast coast revenues over five years from 2018 to 2023.”
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