ASMODEE LAUNCHES THE UNBOX NOW BOARD GAME LABEL

 

Asmodee has announced a new board game label, set to feature games we all know, but will allow new board gamers into the hobby with an easy path.

 

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The Unbox Now label will feature 11 best-selling Asmodee games, and games under this label have won over 140 awards. Unbox Now also introduces a Loyalty Program that rewards players with additional free content and online features like instructions, infographics, and rule books.

 

“With thousands of products to choose from, it can be overwhelming for consumers who are new to board games to know just which game is right for them, With Unbox Now, that question is an easy one to answer: you know that when you choose an Unbox Now board game it will be the best the industry has to offer, easy to learn and play, and enjoyable for all ages.” Andre Kieren, Head of Asmodee USA Distribution

 

Games under the Unbox Now label also include free access to a digital version of the purchased game on Board Game Arena for online play. Currently, the following Asmodee games are under the Unbox Now label: CATAN, Rivals for CATAN, Pandemic, Ticket to Ride, Ticket to Ride Europe, 7 Wonders, 7 Wonders Duel, Carcassonne, Splendor, Dixit, and Azul.

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