Alliance Entertainment Sues Diamond Over Auction Reversal

The world of comic book distribution is in turmoil as Alliance Entertainment has filed a lawsuit against Diamond Comic Distributors and related entities, challenging Diamond’s decision to sell its assets to a different bidder after Alliance was declared the auction winner.
Here’s the dramatic breakdown:
The Auction and the Flip-Flop:
- Diamond Comic Distributors, currently undergoing bankruptcy proceedings, held an auction to sell its assets.
- Alliance Entertainment emerged as the winning bidder.
- However, Diamond subsequently filed a motion to approve the sale to a joint bid from Universal Distribution, LLC, and Ad Populum, LLC (the parent company of NECA and WizKids), the original “stalking horse” bidder.
- Diamond claims that, after further review and consultation with financial advisors and creditors, the Universal/Ad Populum bid was deemed superior. This bid uses formulas based on Diamond’s financials to define the price, rather than a fixed number.
Alliance Strikes Back:
- Alliance Entertainment has filed a lawsuit seeking a preliminary injunction and temporary restraining order to prevent Diamond from selling to anyone else.
- They are demanding that the court compel Diamond to finalize the sale to them, as the original winning bidder.
- The lawsuit accuses Diamond of “inexplicable refusal” to honor the auction results and alleges that Diamond favored the Universal/Ad Populum bid throughout the process.
- Alliance argues that they had negotiated the Asset Purchase Agreement in good faith, and that the final agreed upon price was $85,368,053, which is $14.4 million more than the price at the conclusion of the auction.
- Alliance also alleges that Diamond negotiated in secret with Universal/Ad Populum, and never engaged in good faith negotiations with Alliance.
- Alliance has requested an expedited hearing.
Key Points of Contention:
- The core dispute centers on Diamond’s reversal of its initial decision regarding the winning bid.
- Alliance claims they followed all procedures and negotiated in good faith, reaching an agreement with Diamond.
- Diamond asserts that the Universal/Ad Populum bid, with its dynamic pricing formula, is ultimately more advantageous.
- The difference between the final agreed upon price with Alliance, and the original price from the auction, is a large point of contention.
What’s Next?
- A hearing on the motions is scheduled for Monday (Today as of this posting)
- The outcome of this legal battle will have significant implications for the future of comic book distribution.
- The comic book industry is watching closely as this drama unfolds.
This situation introduces a high degree of uncertainty into the comic distribution landscape, and raises many questions about the bankruptcy process itself. As more information becomes available, this story will continue to develop.
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